Justin Heinze

justin heinzeJustin Heinze, the Managing Editor of BI Software Insight, comes from a background of creative writing and journalism. His short fiction has been published online and in print, and he previously served as the military affairs reporter for the Northwest Florida Daily News. He received a BA in English Literature and History from St. Joseph's University, and has taken coursework towards a Master of Fine Arts in Creative Writing at the University of San Francisco.

Justin develops Business Intelligence content for BI Software Insight, covering notable developments in the field and critically examining new software. He strives to provide businesses with the information they need to make smart, informed decisions about products. Connect with Justin on Google+

The 10 Most Important BI Stories of 2014

Top BI Stories of 2014

2014 was a big year for business intelligence. From the emergence of new technologies to game-changing mergers and acquisitions in the industry, there was no shortage of compelling developments in the field. With the New Year now underway, we took a look back at some of the most compelling and widely shared business intelligence stories […]

Business Intelligence vs. Business Analytics: What’s The Difference?

Business Analytics vs Busienss Intelligence

Business intelligence and business analytics…aren’t they the same thing? Or are they describing opposite processes? There are a lot of big words that get thrown around in the world of BI, and it’s easy to get lost in a whirlwind of interpretation. Trending Terminology The diversity of opinion reflects the fluidity of how we understand […]

History of Business Intelligence

history of business intelligence

Business intelligence existed before technology. Today it’s understood as a set of analyses that derive value and insight from data. Richard Millar Devens’ 1865 work, Cyclopaedia of Commercial and Business Anecdotes contains the first known usage of the term “business intelligence.” He uses it to describe the way that a banker, Sir Henry Furnese, succeeded: […]

The Future of BI: Simplicity

Future of BI Simplicity

Industry Expert Steven Schneider Discusses the Rise of “Easy BI” Business intelligence is complex. Sometimes, it’s too complex. For those new to the game, it can be hard to understand what BI can do. Even experienced users sometimes struggle to understand the potential of BI. And others familiar with the benefits of BI often lack […]